Time: 10 minutes per tier.
Each tier carries the whole cost of the feature, so the figures do not add up to the feature cost and are not a split of it. Read each one as the feature cost per subscriber if that tier alone paid for it, and compare it with the tier’s price.
Before you start
- A node for the feature. See Cost per feature.
- A subscriber count for each tier, as one metric per tier, for example
active_subscriptions_proandactive_subscriptions_enterprise. The Active Subscriptions by Tier template is a good starting point. See Business metrics.
Create a unit economic for each tier
Under Measure, select Unit Economics, then New unit economic. Repeat for each tier:- Name: Search cost per Pro subscriber
- Cost from: the model and the feature node, the same node for every tier
- Divide by: Published metric, then that tier’s subscriber count
- More details: set Currency and a Unit Display Name of per Pro subscriber
Read the result
- Compare the tiers side by side on the Unit Economics page, or put them on a dashboard.
- Set a goal on each, for example keeping the cost of Search per Pro subscriber below a share of the Pro price.
- Because the cost is the same in every unit economic, differences between tiers come only from subscriber numbers. A rising figure for one tier means that tier is shrinking or the feature is getting more expensive. Check the feature’s cost trend to tell which.
Check your numbers
- Each tier’s subscriber count must cover the same period as the cost, or the Preview shows no value.
- For a single figure across every tier, create one more unit economic with the same cost divided by total subscribers.

